LAS VEGAS – (May 19, 2026) – Cashless payments innovators Marker Trax and Koin today announced the alignment of their organizations under a single, unified leadership structure, marking a significant new phase in the companies’ continued evolution. This combined leadership structure is designed to accelerate growth while enhancing operational focus and support the long-term opportunity ahead for both brands.
This alignment brings Marker Trax and Koin into a more integrated daily operating structure, designed to combine resources, sharpen strategy and improve execution, reflecting what partners, operators and the market have been signaling around choice, clarity and channel-specific value. As a result of this alignment, Koin Life, Koin Direct, and Moolah Play will support bricks-and-mortar opportunities, while Moolah Play Digital will focus on online.
Leadership across the organization reflects both continuity and shared vision, with Charlie Skinner serving as president of both Marker Trax and Koin, and Gary Ellis, continuing as CEO. Together, the combined leadership team will guide the organization’s continued growth, supporting a portfolio of complimentary, innovative brands and solutions.
“Many people have contributed meaningfully to building Marker Trax and Koin, and we honor that foundation as it remains important, and is a major part of what enables this next chapter,” said Charlie Skinner, president of Marker Trax and Koin. “Our organizations have always listened closely to operators, partners and consumers, allowing real-world behavior and expectations to shape product direction, and this alignment is a strategic outcome of that very same philosophy.”
The strategy behind the unified leadership structure is designed to streamline engagement and strengthen the power-of-choice story for consumers. Operators and partners now have a clearer way to align solutions to player behavior and channel-specific needs. By aligning around how the market is evolving, the organization strengthens partner clarity, consumer choice, and its ability to lead where the industry is going next.
“What makes Marker Trax and Koin special is the people, and the organization’s strength comes from the team’s commitment, creativity, and resilience,” Skinner continued. “We’re building on that to deliver an even stronger partner and player experience.”
To learn more about Marker Trax visit https://www.markertrax.com/
To learn more about Koin visit https://www.koinpayments.com/
About Marker Trax
Marker Trax is a cashless, digital alternative to a casino marker. The product is the first of its kind to offer regulatory-compliant casino marker technology that takes inefficiency out of issuing advances and provides casinos with the tools to manage their casino credit underwriting and repayments. Developed and patented by the company’s founder, Gary Ellis, in 2018, Marker Trax makes for a more efficient gaming experience for players. The Marker Trax system allows players to be scored and given access to their markers in minutes. Marker Trax integrates into casino operating systems, allowing for easy start-up and player tracking. For more information, visit www.markertrax.com.
About Koin
Koin is an advanced entertainment and lifestyle payment solution specifically designed to meet the demands of the highly regulated gaming and financial markets. The company was founded in 2021 by Gary Ellis and Gary Larkin.
As a long-term partner of Euronet Worldwide, Inc., Koin leverages the resources of one of the world’s leading providers of advanced payment technologies. Koin offers clients a complete, fully integrated payment ecosystem that delivers unprecedented cost efficiencies while providing end users with seamless, fully portable digital solutions to pay, play, or buy anywhere, anytime.Koin is transforming the way the gaming, hospitality, and entertainment industries approach cashless payments. For more information, visit www.koinpayments.com.
